Alright, Mavs fans, buckle up โ there’s some big news coming out of Dallas!
New TV Deal: Mavericks and TEGNA Team Up
So, the Dallas Mavericks just inked a multi-year deal with TEGNA, and it’s a game-changer. Starting this season, if youโre in Texas, you can catch Mavs games for free on over-the-air TV. Thatโs right, no more scrambling for subscriptions or sketchy streams. This partnership means about 10 million Texans will get to see Luka and the gang do their thing without any hassle.
Bye-Bye Bally Sports, Hello TEGNA!
This move comes hot on the heels of the Mavs parting ways with Bally Sports Southwest. Just two weeks after that split, theyโve hooked up with TEGNA, which owns a whopping 64 TV stations across the U.S. Mavericks CEO Cynt Marshall couldnโt be happier. โThe most exciting part is that more fans will be able to watch our games, for free,โ she said. And honestly, who can argue with that? More eyeballs on the Mavs is always a win.
Check out the official tweet from the Mavs:
Dallas Mavericks TEGNA
We are excited to announce a new multi-year broadcast rights agreement. MFFLs across North Texas will now be able to watch games for FREE over-the-air#MFFL
โ Dallas Mavericks (@dallasmavs)
TEGNA Takes Over: 70 Games on Channel 29
Get ready to set your DVRs, folks. TEGNAโs KMPX in Dallas-Fort Worth (Channel 29) will broadcast at least 70 Mavs games this season. And for those of you flipping channels, 15 of these games will also air on WFAA-TV (Channel 8). This isnโt TEGNAโs first rodeo with the Mavs either. They stepped in last season when Diamond Sports went belly-up, picking up 10 games. So, itโs safe to say they know what theyโre doing.
Speaking of trades, did you catch that wild Curry rumor? Anyway, back to the Mavs…
More Mavs in More Places
But wait, thereโs more! Mavs games will also be broadcast on TEGNA stations in Abilene, Midland-Odessa, San Angelo, Tyler, and Waco. Plus, thereโs talk of adding even more Texas markets soon. โWe are looking forward to giving Dallas Mavericks fans every opportunity possible to watch our exciting team build on the momentum of its incredible run to the NBA Finals last season,โ said Mavs governor Patrick Dumont. And honestly, in my opinion, this is a huge win for the fanbase.
Advertising and Sponsorships: WFAA and TEGNA Lead the Charge
On the business side of things, WFAA and TEGNA will handle all the local and regional advertising and sponsorship sales for these broadcasts. Itโs a smart move, ensuring that the Mavs’ brand gets maximum exposure. โOur new agreement with TEGNA helps meaningfully deliver on that goal by broadcasting more games to more local homes than in any period in franchise history,โ Dumont added.
So, what do you think, Mavs fans? Is this the boost we need to make another deep playoff run? Let me know your thoughts!
